Choosing Which Digital Product Category to Sell Based on Real Search-volume and Competition Data, Not Trends
Originally published Sep 9, 2026 — David Alex
David Alex · TOP 10 Digital Products Actually Worth Selling in 2026 (Real Data) ↗
Use actual monthly search-volume and competition data to rank digital product categories by real demand rather than social-media trends: resume templates (200,000+ searches/month, priced $5-30), printables (165,000+ searches, $5-29), CapCut/video templates (40,000+ searches, $9-49), PowerPoint templates (40,000+ searches, $19-79), website templates (30,000+ combined, highest price ceiling at $79-199), Notion/Obsidian templates (26,000+ searches, $29-99), Canva templates (15,000+ searches, $19-69), AI prompts/guides (specific-workflow guides outperform generic prompt packs, $19-99), Lightroom/DaVinci Resolve presets (12,000+ searches, $19-59), and Procreate brushes/stickers (12,000 searches, low competition, $9-29); across every category, products that name a specific buyer outperform generic versions.
The presenter, who says he's sold over half a million dollars in digital products, pulled real search and competition data to counter creator-hype advice, showing some heavily-hyped categories have poor demand-to-competition ratios while overlooked categories (resume templates, PowerPoint templates) have enormous real search volume nobody talks about.
Someone deciding which type of digital product to create and sell, who wants to validate demand with real data before committing design time to a specific category.
Using real search-volume and competition data to choose a product category is sound market-research practice, and the specific numbers cited come from the presenter's own research tooling, which isn't independently verifiable but is presented with more rigor than typical 'trending products' content. The presenter co-founded and actively promotes his own digital storefront platform (Blink) throughout, so that specific recommendation is a business promotion, though the underlying category data and pricing guidance stand independent of which platform you sell through.